Archive for August, 2010

I was fortunate to be able to attend SES in San Francisco this year. This year was all about the convergence of search, display and social. Here are my 5 take -aways …

Starting this month, you will start seeing Sweet Patootie ads in Google. We had a lot of fun creating engaging ads that appeal to new parents. We hope the ads will be as irresistible as the line of products itself.

One of the questions that came up after the formal launch of Facebook Places last night was: how will this affect Google Places (among others)? As an aside, I have to say it’s really strange that these products have nearly the identical name. It’s almost like Honda offering a car with a particular name and [...]

We’re excited to announce the launch of Enhanced CPC, a new automated bidding feature that can help you improve your ROI on your campaigns with manual bidding. Enhanced CPC uses your campaign’s historical conversion tracking data to automatically adjust your Max CPC bid based on the likelihood that your ad will convert. As a result, [...]

As expected, Facebook on Wednesday launched its new location-sharing feature called Places. Similar to other location-based services such as Gowalla and MyTown, it allows you to signal your presence at a bar, restaurant, arena, or other location via Facebook. The social network’s focus appears to be on simply sharing your location with your friends as [...]

With Google search over SSL, you can have an end-to-end encrypted search solution between your computer and Google. This secured channel helps protect your search terms and your search results pages from being intercepted by a third party. This provides you with a more secure and private search experience. To use search over SSL, visit https://encrypted.google.com [...]

If you’re the type of guy who has one Google ID for email, another for Webmasters and multiple IDs for other purposes (or anything faintly similar) then you’ve got help ! Signing in with multiple IDs to Google services was a pain in the a@# ! So much that I used multiple browsers for each, just [...]

Bing will provide both paid and algorithmic services for Yahoo. All ads will run through AdCenter and Yahoo will focus on being a media company

“The next Google” label is heard from time to time, and since releasing their universal Like button, the focus has been on Facebook. The idea is that all of these Likes means that Facebook now has access to proprietary data about the popularity of pages across a vast amount of sites. Talk has further grown as [...]